If you’re tired of laundry that smells ordinary or fades fast, you need Frey in your life. I made the switch a couple years ago, and now my clothes smell incredible all day, stay cleaner longer, and feel gentler on my skin.
It’s eco-friendly, concentrated, and gives that luxury vibe without the hassle. Trust me, once you try it, you’ll wonder why you waited so long. Grab a bottle—you won’t regret it.
My Personal Experience With Frey Laundry Detergent
Let me tell you how Frey completely changed my laundry routine.
I used to dread washing clothes because everything came out smelling like nothing or some fake chemical freshness that vanished after an hour.
My workouts left gym shirts stinky no matter what I used, and I was constantly buying new detergents hoping for better results.
Then a friend mentioned Frey.
She raved about how her sweaters smelled like a high-end cologne, so I figured why not give it a shot. I ordered the Cedar Grove scent first because I love those woody, masculine notes. The bottle arrived—sleek, minimal, nothing like those bulky plastic jugs cluttering my shelf.
The first load blew me away. I pumped just two squirts into my HE machine—it’s ultra-concentrated, so a little goes far—and tossed in a mix of jeans, tees, and towels. When the cycle finished, I opened the washer and that rich cedarwood mixed with oakmoss hit me.
It wasn’t overpowering, just deep and inviting, like walking through a forest after rain.
Pulling clothes out, they felt softer already, no static cling. I hung some to dry and threw others in the dryer. Hours later, folding everything, the scent lingered strong. My partner walked by and said, “What cologne are you wearing?”
I laughed and told him it was just my shirt from the laundry. We both couldn’t stop sniffing the fabrics.
Over the next weeks, I tested it on tough stuff—mud from hiking, coffee spills, sweaty workout gear. Frey handled it all. Stains lifted without pre-treating most times, and odors were gone. I even washed delicates, and colors stayed vibrant, no fading.
Switching to cold water cycles to save energy, it still performed perfectly.
One thing I noticed quickly: compliments. People at work asked what fragrance I used because my clothes smelled that good all day. It boosted my confidence in a weird but awesome way.
Plus, knowing it’s plant-based and free from junk made me feel better, especially with sensitive skin in the family—no irritation at all.
The bottle lasted forever. Fifty loads from one small container meant less waste and fewer trips to the store. I branched out to Bergamot Beach for summer—fresh and citrusy—and Jasmine Meadow for bedding. Each scent feels curated, like fine perfume for your wardrobe.
Honestly, laundry became something I look forward to now. It’s not a chore anymore; it’s almost therapeutic pulling out fresh, amazing-smelling clothes. If you’re on the fence, start with one bottle. I promise you’ll be hooked like I am.
The Pros of Using Frey Laundry Detergent
- That Incredible, Long-Lasting Scent
You know how most detergents promise fresh smell but deliver nothing?
Frey is different.
The fragrances come from essential oils and natural notes, crafted with perfumers.
Cedar Grove gives that earthy, sophisticated vibe—cedarwood, oakmoss, amber—that sticks around for days.
I pull a shirt from the drawer a week later, and it still smells great.
Bergamot Beach feels light and beachy, perfect for hot days.
You get compliments without spraying cologne. It’s subtle yet noticeable, never fake or overwhelming.
- Powerful Cleaning in a Gentle Formula
I worried a scented, natural detergent wouldn’t tackle tough messes, but Frey surprises every time. Bio-enzymes break down stains and odors effectively. Grass from kids’ play, oil from cooking, sweat from runs—it lifts them in one wash, often in cold water.
Whites stay bright without harsh brighteners, colors don’t fade. It’s HE-compatible, works in any machine, hot or cold.
- Eco-Friendly and Skin-Safe
This is huge for me. Frey uses plant-based ingredients, biodegradable, no parabens, phosphates, sulfates, or dyes. It’s vegan, cruelty-free, and gentle on sensitive skin. No rashes or itchiness, even for my family members who react to everything.
Less plastic waste too—the concentrated bottle means smaller packaging, fewer shipments. You feel good using something better for the planet and your home.
- Concentration That Saves Money and Space
One 16-ounce bottle handles 50 loads. That’s two or three pumps per wash. Compared to diluter brands, it lasts months. No more lugging heavy jugs or spilling powder. Storage is easy—a small bottle fits anywhere.
Over time, the cost per load evens out, especially with how well it performs.
- Versatility Across Fabrics and Loads
I use Frey on everything: cottons, synthetics, delicates, towels, bedding. It softens naturally, reduces wrinkles, eliminates static. Pair it with their fabric softener or dryer sheets for even better results. Scents layer beautifully without clashing.
The Cons of Using Frey
- Higher Upfront Cost: Let’s be real—Frey isn’t the cheapest option on the shelf. A bottle runs more than generic brands, and if you’re used to budget buys, it stings at first. But you use so little per load that it balances out. Still, if money’s tight, that initial price might make you hesitate.
- Strong Scents Aren’t for Everyone: Those amazing fragrances? They can be too much for some. If you prefer unscented or have fragrance sensitivities, Frey’s bold notes might overwhelm. Even I skip it for baby clothes sometimes, opting for free-and-clear alternatives.
- Availability and Ordering: You mostly buy direct from their site or select online retailers. No grabbing it at every grocery store. Shipping waits apply if you run out unexpectedly. For sheets version, some report they dissolve slower in very cold water.
- Not Always the Absolute Strongest on Set-In Stains: For fresh messes, it’s great, but ancient, set-in stains sometimes need pre-treatment or multiple washes. Heavy-duty brands with more enzymes might edge it out there, though Frey still does solid work.
Tips For Getting the Most Out of Frey
- Proper Dosing for Perfect Results: Since it’s concentrated, start with two pumps for medium loads. Adjust up for larger or dirtier ones, down for small. Overdoing it wastes product and risks residue. I measure carefully now, and my bottle lasts even longer.
- Washing in Cold Water to Preserve Scent and Fabrics: Frey excels in cold cycles, saving energy and locking in fragrance better. Hot water can fade scents faster. I do most loads cold, reserving hot for whites or heavily soiled items. Colors stay vibrant longer this way.
- Storage Tricks to Keep It Fresh: Keep the bottle in a cool, dry spot away from direct sun. Heat breaks down fragrances. Pump seals tightly, but wipe spills to avoid stickiness. For sheets, store in the box to prevent moisture exposure—they dissolve best dry.
- Pairing with Complementary Products: Use Frey’s fabric softener or dryer sheets for amplified scent and softness. Avoid mixing with vinegar or bleach initially, as they dull fragrance. I add their booster for extra odor-fighting on gym clothes.
- Handling Tough Stains Before Washing: Pre-treat with a dab of Frey directly on spots. Let sit 10-15 minutes, then wash. For oil, sprinkle baking soda first. This boosts cleaning without extra products.
- Drying Techniques for Maximum Scent Retention: Air-dry when possible—sun freshens naturally and preserves notes. In dryer, low heat with wool balls or Frey sheets. Over-drying bakes out scent. Fold or hang promptly to trap fragrance.
- Rotating Scents and Refreshing Wardrobes: Switch scents seasonally to keep things exciting. For stored clothes, toss a dryer sheet in drawers. Every few months, wash closets or bins with Frey-damp cloths for ongoing freshness.
These habits turned good results into amazing ones for me. Follow them, and you’ll maximize every drop.
Comparison of Frey Laundry Detergent With Other Brands
- Frey vs. Cleancult Laundry Detergent
You and I both want cleaners that don’t trash the planet, so Cleancult caught my eye with its eco-game. They use paper-based refill cartons that break down easily, and you pour into a reusable glass bottle—major points for cutting plastic waste.
Their formula is plant-based, non-toxic, and packed with enzymes that tackle stains and odors well. I tried their Wild Lavender and Juniper Sandalwood scents; they smell fresh and natural from essential oils, and clothes come out clean even in cold water.
That said, when I put it side by side with Frey, the scents don’t compete. Cleancult’s are pleasant but strong at first, then fade quicker. Frey’s fragrances feel like high-end perfume—layered, sophisticated notes that linger for days on fabrics.
Cleaning power is close; both handle everyday messes without harsh chemicals. Cleancult stretches further with 64 loads from 32 ounces, but Frey’s ultra-concentrated bottle feels more premium and easier to dose with the pump.
If zero-waste packaging is your top priority, Cleancult wins, but for that luxurious, all-day scent and skin-gentle vibe, I stick with Frey every time.
- Frey Vs. Clean People Detergent
Clean People takes convenience to another level with their laundry sheets—thin, dissolvable strips you toss right in the wash.
No heavy jugs, no measuring, perfect for travel or small spaces.
They’re hypoallergenic, vegan, cruelty-free, and super gentle on sensitive skin, with minimal packaging that’s biodegradable.
I tested their lavender sheets, and they dissolve completely (even in cold water), leaving clothes fresh and soft without residue.
The clean is solid for daily loads, and you feel good knowing it’s eco-friendly and free from junk ingredients.
Comparing directly to Frey, though, it’s the format and fragrance that set them apart. Sheets are mess-free, but you lose some control—if a load is extra dirty, adding more feels wasteful. Frey’s liquid lets you pump exactly what you need, and those bio-enzymes dig deeper into tough odors like sweat. The biggest difference?
Scent payoff.
Clean People’s options are light and nice, but nothing like Frey’s bold, lasting luxury notes that make your whole drawer smell amazing. If you hate liquids or prioritize portability and sensitivity, Clean People is smart. For me, Frey’s premium feel and intoxicating fragrance make laundry something I actually enjoy.
- Frey Vs. Arm & Hammer Laundry Detergent
Arm & Hammer is the classic go-to for many—affordable, everywhere, and that baking soda power crushes odors like nobody’s business.
I’ve used their Clean Burst liquid plenty; it blasts through dirt, sweat, and stains, leaving everything bright and fresh-smelling.
It’s HE-compatible, works in any temperature, and for the price, you get tons of loads without breaking the bank.
Some versions keep ingredients simple, skipping dyes and brighteners, which is nice.
Head-to-head with Frey, the differences jump out fast.
Arm & Hammer cleans tough stuff reliably, sometimes edging Frey on heavy soil thanks to that soda boost, but it leans on more synthetic ingredients that can irritate skin or build up over time.
The scent is fresh, sure, but artificial and short-lived compared to Frey’s natural, perfume-quality notes that stay rich for days. Frey is gentler overall—plant-based, biodegradable, no parabens or phosphates—and feels better for the environment and your fabrics long-term.
Colors don’t fade as much, and there’s no static or residue. If budget and raw odor-fighting are key, Arm & Hammer delivers bang for buck. But once you experience Frey’s luxury clean and scent, it’s hard to go back to basic.
Frequently Asked Questions (FAQ)
No, it’s free from parabens, phosphates, sulfates, dyes, and other harsh toxins.
Yes, it performs excellently in cold water cycles.
Frey stands out with its plant-based, biodegradable ingredients and lack of irritants.
It’s proudly made in the USA, in Detroit, Michigan.
Final Thoughts On Frey
After years with Frey, I can’t imagine going back. It makes clothes smell phenomenal, cleans thoroughly, and aligns with caring for my family and the planet. You deserve laundry that feels luxurious every time.
Treat yourself to Frey—your wardrobe (and nose) will thank you.